Tag Archive: small business


Small businesses have been on the advance in the cloud. Ever since the first day of the World Wide Web, there has been an increase in the number of businesses creating an internet presence. Traditional web hosting grew into a big business almost overnight. Cloud hosting has had more of a steady increase over time, but in the last couple of years it has grown by leaps and bounds.

More and more, small businesses every day go online to make their mark. It’s almost like they are marching out to sea. They are advancing upon an enemy, closing ranks, and increasing their online marketing strength with each bit and byte and megabyte. I consider that a good thing.

Cloud hosting is nothing new. It is, however, more affordable now than it ever has been. And that’s why so many businesses – small businesses in particular – are looking to cloud hosting for their online leverage.

When you host in the cloud, you give your business wings. It becomes more flexible and scalable. And its overall strength and endurance goes up a hundredfold. Increase your presence in the cloud and it’s even better. There’s no reason for your business to get in on the mad rush to cloud hosting. Get on the bus or it will leave without you.

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I can only see cloud hosting going one way. More acceptance and more small businesses adopting the concept.

If you look at how technology trends have moved in the last century, they usually start with the largest corporations being early adopters, primarily due to economies of scale. But as technology becomes more and more affordable, many more medium-sized businesses start to adopt enterprise solutions. That makes technology more affordable, which leads to more small businesses adopting the technology as well.

In the case of the Internet, this widespread connectivity tool was open and available to research labs and the military-industrial complex for the longest time. Then, all of a sudden, the commercial web sprung to action. We saw small businesses learning to market online before the large corporations. Interesting twist.

Cloud hosting is a way of doing business online that shows a lot of promise for businesses of all sizes. While there has been a lot of talk about it being less expensive than traditional computing resources, that really depends. It can be, but it can also be more expensive. However, for the average business that ends up paying for parts of a solution it doesn’t use, they can put the additional expense into resources they do use. And there’s the power of cloud hosting. It’s only going to get better.

Small businesses used to have to wait to get the same benefits as larger businesses. By the time the small business owner got around to adopting new technology, it wasn’t new any more. The enterprise business and large corporation had done moved on to something new.

It’s no longer the case that small business owners have to wait to adopt the newest, latest, and best technologies. Cloud hosting is a great example.

Cloud hosting is a less expensive alternative to traditional hosting in the long run. Yes, there are some initial upfront expenses and that can take a bite out of your bottom line today. But long term, the benefits are less costly and more profitable even for small businesses.

With cloud hosting, you pay only for the hosting that you use. Nothing more. Traditional hosting charges you for a set amount of server space, which you can use or not. If you don’t use it you still have to pay for it.

This is the reason cloud hosting is less expensive for your small business. You may not need 1 Gigabyte of server space. So why pay for it? Instead, pay for the hosting that you actually use and save yourself the money in the long run. That is the primary benefit of cloud hosting for your small business.

Is enterprise computing in the cloud any different than cloud computing for small businesses? You may be asking a question similar to this. Whether you are a large corporation looking at possibly moving your computing resources to the cloud or a small business owner trying to make your operations more efficient and cost effective, cloud hosting has its benefits.

Many of the benefits of operating in the cloud are the same for small businesses and large enterprises. But the issue is really one of scale.

Small businesses might not need all the resources that a large corporation would need, but if operating in the cloud can save 10% on your computing costs and make your business an equal percentage more efficient then it will pay off. Your small business may need just a couple of servers as opposed to a whole data center, but a savings is a profit realization.

Enterprise computing requires more planning. For a small business to move its computing operations to the cloud may take a week, or less. But a large corporation with enterprise-level resources may spend six months or more planning and executing a move to a cloud hosting environment. By the same token, there may be a huge up front expense for the enterprise to make the move. Still, in the long run the savings is there.

Bottom line, enterprise computing and small business cloud hosting are not much different. The benefits are the same, but on a smaller scale for the small business.

Like never before, small businesses can have the same power as an enterprise without the huge overhead costs and large maintenance fees. Your small business cloud can make your organization appear huge like a worldwide enterprise even though you may have fewer than 100 employees. Cloud hosting makes that possible.

Whether you need a virtual private cloud, hybrid cloud, colocation services or a managed dedicated server, your own business cloud can be the key to your growth and future earnings power. It all starts with a vision.

Cloud hosting is really about two things:

  • Leverage
  • Security

With the right cloud platform you can leverage all of your computing assets into an enterprise-level data center that meets every need you have today and tomorrow. You can scale up quickly when the need arises and if scaling down becomes necessary then you can do that at will as well. It all happens in the cloud.

If security is foremost on your mind, and it should be, then you can have the same level of security in the cloud as you do running your own hardware. The difference is, you don’t have to own the infrastructure. That cuts down on your ongoing maintenance costs.

Cloud hosting is just as beneficial for the small business as it is for the enterprise. And that can be proven.

It’s only been in the last five years that businesses have taken cloud-based computing seriously. It’s not that they haven’t known about it. It’s just that they haven’t considered it as a way to manage their IT assets. But several factors have changed how businesses are beginning to think about cloud hosting and cloud-based solutions.

  • The rising cost of IT management. Back in the halcyon days of business computing, companies focused on scaling their IT departments to keep up with the increase in technology. Microsoft’s 1990 debut as a serious contender in the software market did a lot to ramp up that move. However, it has become more expensive to maintain an IT department and many small companies cannot afford the massive resources that their larger competitors have enjoyed.
  • The success of the cloud. The 1990s were an uncertain era for the newly birthed Internet, aka “the cloud”. But after the big dot com bust when VCs (and the rest of us) learned some valuable lessons about exuberance, we began to take a more rational approach to doing business online. The first decade of the new millennium saw a rise in successful high profile Web businesses that gave the rest of us the confidence we needed.
  • Small business confidence. The sector that can most benefit from cloud-based computing is the small business sector. Just within the last couple of years, we have seen small business owners take an interest in cloud hosting, cloud-based applications and cloud-based computing. This is good.
  • Cloud-based computing is less expensive. Because of the scalability factor and the cost of doing business in the cloud, many businesses that would never have considered operating in the cloud before are now beginning to see the benefits. As more small business owners get educated on cloud-based computing, the more advocates we will see in this new way of doing business.

Cloud-based computing is a concept whose time has come. The fact that more small business owners are jumping on this bandwagon is proof of that. Cloud-based computing is no longer a concept for the big guys; all of us can enjoy the benefits.