Amazon has announced that it is now offering music hosting in the cloud. This represents something new in the way of cloud hosting.

First, historically, cloud hosting has been the province of enterprise businesses. Even then, not all of them have been sold on the idea. But in the last couple of years we’ve seen more and more small and mid-size businesses asking about cloud hosting, and purchasing it. But if consumers and end users can host their personal music, videos, multimedia, and other projects, then that represents a new phase in the cloud hosting story arc.

Yes, cloud hosting has gone mainstream. And not only that, it’s gone mainstream in a huge way. I believe it’s here to stay.

Amazon’s offer includes 5 MB of free music hosting space. If you require more, you can upgrade to 20 MB for $20. But that’s the first year. I don’t know what it will be after that.

I think this is just a first step, not just for Amazon, but for the cloud in particular. We will see more cloud service options springing up for consumers. I can imagine a video storage site to allow users to host their own videos. I’m not talking about video sharing like YouTube. I mean straight hosting and storage. And, again, this is just the beginning. There’s more great consumer-oriented cloud hosting to come.